EcobankPay, the lifestyle digital payments and collections service of Ecobank Nigeria has formally unveiled its partnership with Terra Kulture following the signing of a Memorandum of Understanding at the Terra Kulture Theatre in Lagos.
As part of the signing ceremony, the organisations featured a show called, ‘Queen Moremi: The Musical’ which was supported by Ecobank Nigeria.
While speaking on the collaboration, the Managing Director, Ecobank Nigeria, Patrick Akinwuntan, stated that Ecobank “is a pan African Bank which seeks to promote the African culture and heritage.”
He said this informed the relationship with Terra Kulture, an initiative that would support the promotion of Nigeria’s cultural heritage on the global stage.
Akinwuntan said, “For us, it is not just about banking but also about the pride of the African. We know that unless we project ourselves, the world won’t project us. It is normal for us to look for great institutions like Bolanle Austen-Peters Productions promoting our culture with world-class standard.
“So, when we had the opportunity of looking at what is being done here, it came naturally to us that we should work as partners to improve the quality of lifestyles of Nigerians.
“Our products interact with the lifestyle of Nigerians and we have picked EcobankPay as the flagship product for this collaboration. The platform is safe, secure, and reliable for payment with zero charges. So when people want to pay for shows while abroad, you will simply scan using Masterpass or Mvisa or any QR Code by the international brands to make the payment here.
“That also attracts foreign exchange for Nigeria. It means that wherever you are, and your family members, friends wish to come and enjoy at Terra Kulture, you can make payment using your mobile phone without stress. It is about improving lifestyle and retaining the authenticity of our heritage.”
The Chief Executive Officer, Terra Kulture, Bolanle Austin-Peters, said that the partnership was a delight for the cultural brand which had suffered lack of corporate sponsorship since inception.